Fail Whale Pale Ale

Fail Whale Pale Ale PreviewFor the last few days I've been feverishly working on a very intense side project - a label for Fail Whale Pale Ale.
 
TweetHunt.org is holding a contest to design a label for a mythical brew named for Twitter's "service overload" page. The beauty of the thing is that I had been playing with a few Fail Whale projects for the last few weeks. I wanted to pay tribute and wanted to explore the possibilities of amping up a nautical theme around Whaley but I kept getting frustrated and scrapping things.
 
Below is my final submission, now listed at TweetHunt.
 
It was done entirely in Photoshop. The final high-res file is over 73 Mb and uses over 75 layers.
Fail Whale Pale Ale Label
Contest ends Oct 1 and will be judged by...
Good luck to all those who enter!

Comments

mayjah's picture
That is fanfuckingtastic! I bow to you, oh Photoshopping God. Melissa
Melissa
Rudy's picture
Definitely is fantastic! Happy whale drinks pale ale!
BigPappa's picture
Woa, I don't care what they say. You DO have talent.
Jennyjinx's picture
I am officially impressed. That is truly the bomb-diggity.
Amelia's picture
It's teh awesomeness. Good work.
Amelia
webduck's picture
This is marvelous! Just one question...on the right side of the label there is the "12 oz. distributed by..." is there a typo for 'the'? I get the 'internets'.
Eric Nakagawa's picture
This is fully intentional... Trust ME.
lusciousnis's picture
You rock! I love it... but it's making me hungry for Carvel.. Reminds me of Fudgie the Whale! *drool* Ice cream & beer..yum!
evden eve nakliyat's picture

very good

Jason's picture
Thanks all!
 
@BigPappa
I've got a wicked tap-dance routine too.
 
@WebDuck
No, "teh" is used in the slang form here.
 
@Lusciousnis
I loves me a Fudgie but sweets and beer are no good for me.
DAVE ID's picture
That is AWESOME WORK. I love it. No wonder it made NOTCOT front page and the most interesting post on the front page also.
Sam's picture
I love it! I definitely think yours is the best of those submitted so far.. it's too cute. Good luck!
meleah rebeccah's picture
seriously? I am completely impressed. You rule.
Cassie's picture
So.Epic. Makes me want a Fail Whale Pale Ale right now, so I guess it's doing its job!
Anonymous's picture

wish you would show us some of how you did that. I love the look of it.

 Twitter Trackbacks for Fail Whale Pale Ale [gorillasushi.co's picture

[...] Fail Whale Pale Ale www.gorillasushi.com/?q=node/841 – view page – cached Fail Whale Pale Ale PreviewFor the last few days I've been feverishly working on a very intense side project - a label for Fail Whale Pale Ale. — From the page [...]

Mary's picture

Wow, I wish I could do that kind of work in Photoshop. Unfortunately, I'm still somewhat of a novice. P.S. I hope you win!

Resveratrol Sale

evden eve nakliyat's picture

very good

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